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Brand Buzz - Page 2

Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Jaci Russo Questions New World Trade Center Logo: Brand Buzz

Jaci Russo questioned the cost and creativity of the new logo for the World Trade Center, saying the logo did not provide the emotional connection that wise brand leaders are encouraged to attain.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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On Brand Buzz – Entrepreneurship – Size Doesn’t Matter

Cajuns would see a problem and build a solution.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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On Brand Buzz – Building A Sports Brand Without A Tradition

They do very well in their conference and they do well, I think in part to their approach to branding.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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On Brand Buzz – Instagram Is Not Just For Kids

They really use Instagram to tap into their audience.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Today On Brand Buzz – Effective Use Of Comedy In Advertising

They do a great job of telling you about the features that they share in very funny way.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Google Ad Words Make Sense On Brand Buzz

On NewsTalk 96.5 KPEL's 'Brand Buzz' this week Jaci Russo discussed 'Google Ad Words'. With more and more people relying on social media for news content Russo suggested to reach those people,
You've got to use one of the search engines...

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Small Innovations Key To Growth On Brand Buzz

Red Lerille's Health Club can always be looked to for innovation.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Brand Buzz – Creating The Perfect Work Environment

I think it starts with putting the right people on the bus.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Brand Buzz – Mascot Can Be Great For Business

It's another way to separate your business from everybody else.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Brand Buzz – Some Non-Profits Don’t Get It

A lot times non-profits don't do a very good job of explaining who they serve and what they're about.

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cronuts (Photo by Ari Perilstein/Getty Images for Barneys New York)
cronuts (Photo by Ari Perilstein/Getty Images for Barneys New York)
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Brand Buzz – Awesome Marketing For Cronuts

The thing that impressed me about the bakery is the marketing side of it.

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Brand Buzz photo Russo Group
Brand Buzz photo Russo Group
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Today On Brand Buzz – How To Maximize Your Location

Now it's a part of all these family photo albums from people who traveled from all over the world to come to downtown.

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