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Brand Buzz

Brand Buzz - Page 3

Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Brand Buzz – An Apology From Jaci

I did not have anybody in mind when we wrote the ten points or discussed them on the air.

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Jaci Russo photo by KPEL
Jaci Russo photo by KPEL
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Brand Buzz – Time For A ‘Gut Check’

These things don't just effect start-ups it can effect all companies in one way or another.

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Jaci Russo
Jaci Russo (from Razorbrandingblog.com)
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Brand Buzz – Are ‘Metrics’ That Important?

It's really hard to say this specific sale came from that specific post.

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Royal Caribbean
Royal Caribbean, Flickr user Tom Mascardo 1
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Royal Caribbean Wins at Tony Awards: Brand Buzz

With the recent misfortune of Carnival Cruises, as well as Royal Caribbean's own mishaps, Royal Caribbean chose to take the national spotlight via the Tony Awards. Russo says Carnival missed out on a prime opportunity to showcase themselves.

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Spotify
Spotify, Photo by Charles Eshelman/Getty Images for Spotify
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Spotify, The Cost Of Freedom — Brand Buzz

Jaci Russo stopped by the KPEL studios for her weekly "Brand Buzz" segment on "Your Afternoon Drive Home," and popular music streaming service Spotify was the topic up for discussion.

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Category: Brand Buzz Tags:
QRgravestone
QRgravestone, www.razorbrandingblog.com
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Is the QR Code Dead?–Brand Buzz

The potential QR code replacements are already waiting in the wings.

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Category: Brand Buzz Tags:
Jaci Russo
Jaci Russo (from Razorbrandingblog.com)
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Changing The Conversation–Brand Buzz

In her normal weekly appearance on the "Afternoon Drive Home," Jaci Russo sat down with KPEL's Nathan Pike and Brandon Comeaux to talk about changing the conversation and about how effective brands monitor what's being said about them...

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Magic Kingdom
Magic Kingdom, Flickr user Loimere
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Disney Does It Best: Brand Buzz

"They really dug deep--everything was emotional," Russo said. "It was always the way to make it a positive experience for somebody."

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Category: Brand Buzz Tags: , ,
Magnet
Magnet, Brand Buzz
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Is Your Brand Attracting & Repelling?

Russo said this type of magnetic marketing is not unlike the two poles of a magnet: both poles are needed for the magnet to work properly. So it is with you business, she said.

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"Gangnam Style" Flash Mob Breaks Out On Bourbon Street To Celebrate Psy's Wonderful Pistachios Super Bowl Commercial
(Photo by Tasos Katopodis/Getty Images for Wonderful Pistachios)
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Super Bowl Commercial Wrap-Up – Brand Buzz

As we wrap up what happened at the Super Bowl, many people, since they are not Ravens or 49ers fans, were paying more attention to the commercials...

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Cyber Monday
Cyber Monday
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Cyber Monday — Brand Buzz

Two billion dollars.

That's how much money American consumers are expected to spend on Cyber Monday. After shopping in stores on Black Friday for great deals and bargains, shoppers turn their attention to the internet, where they can purchase hot-button items for often huge discounts...

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Category: Brand Buzz Tags:
2012 Consumer Electronics Show Showcases Latest Technology Innovations
Justin Timberlake announcing MySpace TV (Photo by Ethan Miller/Getty Images)
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MySpace Might Be Coming Back – Brand Buzz

Just when you thought you heard it all about the social media sites, one might be making a return.  MySpace had been figured to be one for the history books, but then something strange happened...

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