The biggest sports news today: a major trade in the National League, the finals are set Down Under, Manti Te'o's interview airs, and are the New York Jets crazy?
Can we learn a valuable lesson from what happened to Lance Armstrong and Manti Te'o and apply it to branding? According to Jaci Russo, you can. She stopped by the Afternoon Drive Home to talk about how easy it is to break your brand and how hard it is to rebuild it...