Jaci Russo

In this edition of Brand Buzz, KPEL's Jeremy Lawrence and Jaci Russo focus on LafayetteLights.com and it's success with social media.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence and Jaci Russo continue their conversation on using the Facebook 'Like' button to build business with a deeper look into how you can use Facebook better.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence and Jaci Russo examine various beer companies and how they have used social media tools to build their brands.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence and Jaci Russo use the recent push in insurance ad wars as a lesson in how to differentiate in a business that is so similar.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence chats with Jaci Russo about a few companies who were all but gone, but through rebranding were able to rebuild themselves.

KPEL's Jeremy Lawrence sits down with Jaci Russo to discuss demographic trends wtih social media tools. They focus on people aged 55+.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence sits down with Jaci Russo to talk about how to handle negative feedback on your social media sites.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence sits down with Jaci Russo to talk about how to properly use differentiation for your company.

In this edition of Brand Buzz, Jaci Russo uses Randy Moss, a prolific and polarizing NFL wide receiver, to relate to businesses struggling with being misunderstood.

In this edition of Brand Buzz, KPEL's Jeremy Lawrence sits down with Jaci Russo to discuss four ways to properly use email to market your brand.

Jaci Russo reviews last week's Brand Buzz Class and how they are working on future classes in this edition of Brand Buzz.

In this week's edition of Brand Buzz, KPEL's Jeremy Lawrence sits down with Jaci Russo to talk about how you can use social media for your business and about a special event The Russo Group will be putting on this Friday.

KPEL's Jeremy Lawrence sits down with Jaci Russo this week to talk about companies that have used branding principles to build a tribe of brand advocates that are practically cultish.

In this edition of Brand Buzz, Jaci Russo joins KPEL's Jeremy Lawrence to talk about Google's new social media site, Google +.

Jaci Russo discusses her 7 Ways to use YouTube to build Your brand in this edition of Brand Buzz.

KPEL's Jeremy Lawrence sits down with Jaci Russo to discuss how retailers can best use social media to build their brand on this edition of "Brand Buzz."

Scott Brazda sits down with Jaci Russo to talk about how to make the most of the media options available to build your brand.

KPEL's Jeremy Lawrence sits down with Jaci Russo to talk about organizations that have used social media successfully to build their brand.

KPEL's Jeremy Lawrence talks with Jaci Russo about how banks can use online branding and social media tools to help their business in this edition of Brand Buzz.

KPEL's Jeremy Lawrence sits down with Jaci Russo of the Russo Group to talk about building and maintaining a personal brand.