Beginning today, United Airlines is offering nonstop flights from Lafayette to Denver.

Flights will be offered seven days a week departing at 4 p.m.

Lafayette Regional Airport Director Michael Burrows says in part, this flight is in response to oil and gas industry workers traveling to the northwest corridor.

"It's been a real attractive flight for them, especially being direct," Burrows said.

Burrows says the airport will receive additional revenue through landing fees and passenger facility charges. He says this direct flight is not only attractive to the oil and gas industry, but recreational travelers will take advantage of it as well.

"During spring break, a lot of people from the Lafayette area, and the area in general, go to Denver for ski season," Burrows said.

It does appears the direct flight to Denver is popular.  Burrows says planes are looking pretty full through the first month of service.

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